ABW Business Simulation Competition

Congratulations to the following students for winning the First and Second places in the 2021 ABW Business Simulation Competition.

  •  1st Place
    BGGS Team 1—Simran Mackrani (11H), Gabrielle Scott (11R), Emma Armitage-Ho (11R), and Katherine Chuang (11R)
  •  2nd Place
    BGGS Team 4—Ashna Kanagarajah (11W), Alishma Pokharel (11R), Emma-Rose Neil (11M), Alexis Zacharyga (11O) and Ridhma Perera (11L)

The Australian Business Week (ABW) Business Simulation Competition offers students opportunities to apply their economics learning and management skills in a virtual business environment.

Participants in this year’s event competed online for four weeks (in Term 3) by running a full-service hotel in a highly competitive marketplace. To achieve the highest share price, participants had to make a wide range of decisions relating to revenue, marketing, acquisitions and customer service while balancing the need to attract business, maintain high standards and fulfill corporate social responsibilities in a changing economic environment.

Business simulation programs, such as the ABW Competition and the ECOMAN program, have greatly enriched students’ learning experience and developed their twenty-first century skills.


Dr Sam Peng

Head of Economics